Factbook of colors

Factbook of colors

Color affects every facet of our lives. 

The way we react to 

colors is a combination of physiological, biological, psychological, social and cultural reasons. Color has the ability to soothe and also to stimulate us.

Approximately seven million different colors can be perceived by the human eye, so deciding what you want when decorating, and narrowing your choice down to one color family, still leaves you with millions of variations to choose from. Most colors are associated with certain emotions, and this differs somewhat from culture to culture. However I’ve listed some of the most popular color associations.

Red: - Power, Passion, Courage, Vitality, Excitement, Strength, Speed, Love, Heart and Warmth.

Yellow: - Light, Cheer, Sunlight, Happiness, Creativity, Confidence, Self-Esteem, Intellect, Innovation.

Blue: - Caring, Devotion, Trust, Wisdom, Peacefulness, Serenity, Loyalty, Truth, Coolness, Harmony.

Green: - Nature, Fresh, Growth, Abundance, Life, Youth, Renewal, Hope, Fertility, Peace, Balance.

Orange: - Energy, Warmth, Contentment, Fruitfulness, Strength, Security, Sensuality, Abundance.

White: - Pure Light, Energy, Truth, Perfection, Serenity, Harmony, Loyalty, Sincerity, Clarity.

Black: Formal, Reserved, Drive, Dignity, Reliability, Authority, Power, Prudence, Wisdom, Glamour.

Take some time to consider the effects of color on the individuals who will be frequenting the environment you create when decorating. When choosing color take into account whether you are trying to soothe or stimulate, and be aware of the effects of color on the well-being of the inhabitants you are decorating for.